When a large shopping center like Oriocenter wants to improve its online presence, the first crucial step is an in-depth analysis of the site and digital strategies. This was our starting point: to provide Oriocenter with a complete analysis to optimize the site's performance, improve the user experience and develop customized digital marketing strategies.
Who is Oriocenter?
Oriocenter is one of the most important shopping centers in Italy, known for its wide range of shops, restaurants and services that attract millions of visitors each year. Oriocenter's website plays an essential role in communicating the richness of its offerings and connecting with customers from all over the country and beyond.
Why did Oriocenter choose GILBI.?
Oriocenter has chosen to collaborate with GILBI. for our ability to provide detailed technical analysis and targeted strategic consulting. The goal? Improve online visibility, optimize user experience and develop a digital marketing plan that strengthens Oriocenter's competitiveness in the digital market.
What did GILBI. do for Oriocenter?
-
Technical SEO Analysis and Optimization Strategies
We analyzed the SEO structure of the site in depth, identifying areas for improvement and proposing solutions to optimize meta tags, URLs, keywords and links. Our consultancy laid the foundation for a site that is more visible on search engines, with recommendations that will lead to an increase in organic traffic in the long term.
-
Tailor-made Digital Marketing Consulting
Our collaboration with Oriocenter included an analysis of existing digital marketing strategies, with suggestions on how to improve social media management, online advertising and content marketing. We identified opportunities to increase brand engagement and improve conversions, ensuring that each digital initiative was aligned with business objectives.
-
User Experience (UX) and Web Accessibility
We analyzed the user journey, site navigation, and accessibility to ensure that all visitors, including those with disabilities, can easily access the content and services offered. Our consultation included suggestions for improving information architecture, mobile responsiveness, and user interactions.
Next Steps for Oriocenter
The technical and strategic analysis we provided is the first step in transforming Oriocenter's digital presence. Thanks to our consultancy, Oriocenter now has a clear plan to undertake targeted interventions that will improve SEO performance, enhance digital marketing strategies and optimize the online visitor experience.
GILBI. is committed to continuing the journey alongside Oriocenter, supporting it in implementing the recommendations proposed to maximize results and reach new goals in the digital landscape.
